CSP: Get Berkshire Active
Contact: kirsty.heath@getberkshireactive.org
Further Information: GBA This Girl Can Summary
Summary:
Berkshire aims utilise the national This Girl Can campaign to drive new local delivery programmes and add value to existing ones in an attempt to increase levels of physical activity and tackle the fear of judgement barrier in females.
Objectives……
- To raise the profile of the ‘This Girl Can’ Campaign in Berkshire and in turn, the profile of Get Berkshire Active
- To increase the number of regular opportunities targeting inactive women and girls
- To link existing GBA programmes/work areas into the ‘This Girl Can’ campaign
- To increase physical activity in females engaged in the programme themes
- To reduce the fear of judgement in females engaged in the programme themes
To upskill local providers, leaders and coaches with the necessary guidance and advice so that they feel more capable of tackling the fear of judgement barrier in their delivery.